For every 100ms of improvement: Speed and Revenue: For every 100 milliseconds improvement in load time, there’s up to a 1% increase in revenue for your course purchases.
(Source: Akamai)
Speed enhances your visibility: Page speed is a ranking factor for Google. Faster sites have a better chance of ranking higher in search results.
(Source: Google)
Speedy search drives sales: Improved Conversion Rates: Sites that implement fast, accurate search capabilities like Elasticsearch see up to a 35% increase in conversion rates. Customers find what they need faster, leading to quicker sales.
(Source: Algolia)
Achieve with optimized checkout: Optimized Checkout Experience: sites that optimize their checkout process can achieve a conversion rate increase of up to 35.62%. Optimizing speed is a key part of this process.
(Source: Baymard Institute)
